Children ‘bombarded by junk food’ ads on family shows

BBC – Staff Writer

Children are seeing up to 12 adverts an hour for high-fat, high-sugar foods during primetime family TV programmes such as The Voice, research has found. Children were “bombarded” by adverts for pizza, burgers and biscuits, a team at Liverpool University found. Experts are demanding a 21:00 watershed on “junk-food” adverts, saying current guidelines are “failing children”. (more)