Exposure to sugary breakfast cereal advertising directly influences children’s diets

Medical X-Press – Staff Writer

High-sugar cereals are heavily promoted to children on TV. The adoption of poor eating habits including excess consumption of sugar can lead to obesity, a known risk factor for 13 cancers. Children’s eating habits develop during the preschool years, and children who are overweight by the age of five are likely to remain overweight into adolescence and adulthood. Unfortunately, many young children have diets of low quality and consume too few fruits and vegetables and too much sugar, salt and fat. https://medicalxpress.com/news/2019-01-exposure-sugary-breakfast-cereal-advertising.html